For industrial sales teamsFor manufacturers and industrial sales teams
Type a company name. Two minutes later you have a complete, current brief on that account, written for what your company sells.Type a company name. Two minutes later you have a complete, current brief on that account, written for what your company sells and how your company wins.
No credit card. We will email you once, when it opens.
Built in Pittsburgh. In use with an industrial sales team.
Watch a brief buildWHY THIS EXISTS
Industrial selling is windshield time. You are in the truck at six, you drive two hours, you sit in a lobby, and you get twenty minutes with somebody who has a plant to run.
Then you find out the thing you needed to know before you left.
They already bought, in March.
The person you drove out to see moved to a different plant and nobody updated the file.
The spec they actually care about is not the one you brought.
That drive was in vain. Not because you were unprepared. Because nobody handed you anything current.
So we built the thing that should have been in the truck with you.
A more informed rep wins more deals than a rep going in blind.
That sentence is the whole company.
Never drive out there in vain.
THE DEMO
The brief assembles the way it does in the product. Every line carries its date and its source, or it carries a flag telling you to check it.
Assembling
Brief complete
Ironvale Forge & Alloy, Inc.
What they makeverified
Closed-die forgings in titanium and nickel-base alloys. Rings, shafts, and structural components for aerospace engines and land-based turbines.
What changed
The money picture
0 to 0M
Estimated revenue band, illustrative
Who to call
Director of Quality
R. Alvarez
Email published on company sitePhone main line, extension published
Purchasing Manager
T. Okafor
Email no published direct emailPhone main line only
We will not guess an email pattern. Ask for them by name at the main line.
NDT Level III
Not published
This role exists. NADCAP NDT accreditation requires it.
We do not know who holds it and we are not going to invent a name. This is the single best question to ask on your first call.
The play, written for Halbrook Test & Inspection
They just qualified fluorescent penetrant inspection at Ironvale and they are hiring two Level II inspectors. That is a plant standing up penetrant capacity, not a plant shopping for a capital tool. Penetrant consumables are a standing order. Get on it now, before the second press line comes up at Sharon Bend and somebody else is already the incumbent.
The new NADCAP FPI accreditation. Ask what penetrant family they qualified to and whether they carry a second source.
The opener
"Saw you took NADCAP FPI at Ironvale in May. Congratulations, that audit is not fun. Who did you qualify on for penetrant, and do you have a second source approved yet?"
Do not lead with the ultrasonic line. Nothing in this brief says they are expanding UT. Do not lead with price on a first call to a quality director.
A real brief takes one to three minutes. About the time it takes to pour a coffee. We would rather be right than fast.
THE BRIEF
What they make, every plant and branch, size, and the certifications that decide your deal. NADCAP, AS9100, IATF, ISO, API.
Plant expansions, contract awards, new certs, hiring pushes, leadership moves. Every signal carries its date and its link.
Filings and stock highlights for public companies. Ownership, parent structure, and acquisitions for private ones.
Roles first. Named people only when they are published publicly. Phone numbers and emails only from public sources, never guessed.
Which of your products fit this account and why, tied to what was actually found. The opener. The proof story. What to lead with and what to avoid.
Drive time, distance, and fuel from your home base, or the flight picture when it is far. Priced against what the account is worth.
Know the town, not just the company. Public census and employment data on the county you are driving into.
Every fact is verified with a source or flagged for you to check. The tool does not make things up.
WINDSHIELD TIME
Industrial selling is measured in miles. Every brief prices the visit against what the account is worth, then checks your book for everyone else within reach of the same route. One drive becomes three calls.
Sample: 96 miles, 1 hr 42 min, about 41 dollars in fuel. Two other accounts sit within twelve miles of this route.
Every CRM on the market is really built for the people reading the reports. Dashboards, forecasts, activity logs, making sure everything got entered. In those systems the rep is the product, not the customer.
This is your tool, the way the meter in your truck is yours. Nothing in it exists to police your activity. No streaks. No nags. No reminders that you have not logged your calls. Anything that goes up to your manager is something you chose to send, and it makes you look prepared, never watched.
IT FITS WHAT YOU ALREADY USE
The brief lands where you already work. Push it into the CRM, pull tomorrow's calendar and get every company on it prepped before you wake up, or just copy the whole thing into an email.
Copy and CSV
ReadyCalendar prep
ReadyMaps and directions
ReadySalesforce
On the roadmapHubSpot
On the roadmapMicrosoft Dynamics
On the roadmapWe label what is built and what is not. Anything marked roadmap is not available yet.
Early access is opening to a small group of industrial sales teams first. Tell us where you sell and we will put you near the front.